The Emergence of Newsjacking - What is newsjacking?
SUNDAY, AUGUST 07, 2022
According to Hootsuite, a social media management platform, over 30% of the global internet users of all sexes aged from 16 to 64 find and consume news on social media. Therefore, breaking news or trends that interest these netizens gain traction rapidly, creating opportunities for brands to get messages across to their target public.