Bangkok, 28 September 2023 - UNIQLO, the global apparel retailer, has opened its revamped store at centralwOrld, delivering a world-class shopping experience to Thai customers. The store boasted UNIQLO's superior service level and a full line-up of LifeWear items from both core and special collections. The opening was scheduled for September 28, 2023, on the 3rd floor of centralwOrld.
Mr. Yoshitake Wakakuwa, Chief Executive Officer, UNIQLO (Thailand) Company Limited, said, “UNIQLO was first introduced to Thailand in 2011 with the first store in centralwOrld. We received a warm welcome from the Thai people. UNIQLO's LifeWear products have become more familiar to Thai customers, leading to the opening of more branches across the country to 65 branches to date. UNIQLO's biggest in Thailand is UNIQLO centralwOrld and Thailand is considered a strategic market for UNIQLO in Southeast Asia. Located in centralwOrld, UNIQLO has been able to meet the needs of consumers with our comprehensive range and diverse collections. As a global destination, centralwOrld plays an important role for UNIQLO in building brand awareness and providing great experiences for our LifeWear shoppers. UNIQLO's decision to renovate our centralwOrld store began in April to enhance the world-class shopping experience for all visitors, and here's why. With an area of over 3,370 square meters, the store offers the most comprehensive LifeWear product lines, the most exciting store concepts and new services for the first time in Thailand. UNIQLO invites everyone to explore our range of products and services for UNIQLO centralwOrld starting September 28."
New services at UNIQLO centralwOrld
UNIQLO would like to offer the superior experience to UNIQLO centralwOrld including;
• Re.UNIQLO Studio : The new service for the first time in Thailand! Re.UNIQLO Studio has launched in Thailand as the 14th country in the world and the 3rd country in Southeast Asia after Singapore and Malaysia. This service allows you to repair and remake your favorite UNIQLO clothes to make them usable again in an eco-friendly style.
• Global Brand Ambassador Showcase : The special zone to showcase UNIQLO’s Global Brand Ambassador and special LifeWear items such as Roger Federer Collection by JW ANDERSON, exclusively available at UNIQLO CentralWorld and Online Store
• UNIQLO Gift Card : The first time launch in Thailand! A special design in collaboration with Thai artists, Shared Toy, YOON PHANNAPAST, BHBH, and JARB valued at 1,000 and 2,000 baht. It is available at UNIQLO CentralWorld store only and can only be used at all UNIQLO stores in Bangkok, Pathumthani, Samutsakorn, and Nonthaburi. And from 1 December 2023 onwards, it can be used at all UNIQLO stores in Thailand but not available at Online store
• MY UNIQLO : The new embroidery service which you can choose the unique design and text from UNIQLO to embroider to your top and bag.
Inspirational People to celebrate the world class
To celebrate the reopening of UNIQLO centralwOrld after six months, UNIQLO has launched a special campaign that reflects UNIQLO's world-class experience through LifeWear items and first-class service to help customers live better lives. Celebrating World Class, Your Time Is Now campaign features various inspirational people of Thailand, including Yaya - Urassaya Sperbund, UNIQLO Thailand's Brand Presenter, talented actress, and recipient of various accolades from both Thai and international award ceremonies, Ken – Nakarin – Wanakijpaibul, Chief Executive Officer and Editor-in-Chief of THE STANDARD who built Thai media platform into a professional news reporting platform of international standards, Pla – Atchara Burarak, the Founder and Creative Director of iBerry Group who elevated Thai fusion food to the international level, and Tong – Kawin Thamsatchanan, football player-goalkeeper who has been playing on international fields and is more than dedicated both on and off the field to showcase Thai football skill to international eyes.
Enjoy a world-class experience that enables you to live more with UNIQLO centralwOrld's Celebrating World Class, Your Time Is Now campaign on 28 September 2023. New services include Re.UNIQLO Studio, self-checkout, gift card service, and collaborations with talented Thai artists such as Shared Toy, YOON PHANNAPAST, BHBH, and JARB in UTme! In addition to collecting and presenting gift cards exclusively to UNIQLO centralwOrld.
For more details and updates from UNIQLO centralwOrld, please visit https://www.uniqlo.com/th/th/special-feature/central-world
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