“This year, our collaboration project is truly special, as we’ve partnered with Medicom Toy Corporation, a giant toy company from Japan which produces the world-famous BE@RBRICK figures. We hope that this collaboration will be another step for us and for Thailand’s fashion industry. We hope that everyone will enjoy the beautiful items in the collection and take happiness home with them”, said director Krit Singhsachathet.
The highlight of this collection is a new limited edition BE@RBRICK character imported from Japan in 400-per-cent and 100-per-cent sizes. The bear is designed to sport cool clothes, wearing a white polo shirt with the brand’s bird logo, jeans, and sunglasses This bear will also appear on various items such as shirts, polo shirts, pullovers, caps, bags, shoes and phone cases for men, women and children.