In collaboration with the Digital Economy Promotion Agency, the Association of Thai Software Industries, Line Thailand, Shopee and The FinLab, the training programme comprises 12 online courses.
Each runs for one to two hours and will enable SMEs to gain insights into the “new normal” business and social environment Covid-19 has created. For instance, given the growth in online spending during the pandemic, SMEs will learn how to use digital solutions to attract customers through better digital marketing, content management and customer relationship management.
As part of preparing their businesses for recovery, SMEs will also learn how to accelerate their digital transformation for greater business efficiency. For example, UOB BizSmart, an integrated suite of cloud-based business solutions, can help the enterprises to manage digitally processes such as accounting, invoicing, employee and payroll management.
UOB’s innovation accelerator, The FinLab, will connect SMEs with suitable technology solution providers to help them implement relevant digital solutions to seize opportunities. The bank will also run a course on overseas expansion strategies and opportunities as the region gradually resumes its economic activities.
According to the Office of Small and Medium Enterprises Promotion, the pandemic has resulted in a Bt120-billion loss in income for SMEs as of April. As such, many SME owners recognise the need to react quickly and adjust their strategies and plans so that they can sustain their businesses.