“We know that dark circles are a key unmet concern for consumers, so at No7 we’ve been carrying out scientific research to understand the skin causes that we can directly address with our own technology,” Dr Mike Bell, No7’s scientific adviser, said.
Evidence presented at a recent annual conference of the British Society of Investigative Dermatology listed three main causes for dark circles, namely inflammation, hyperpigmentation and thin or fragile skin. This research led the No7 team of scientists to formulate a treatment for dark circles that reduces their appearance by up to 30 per cent, delivering both instantly visible results with its colour-masking ingredients and longer-term benefits from its active components.
A 15ml tube of No7 Laboratories Dark Circle Corrector goes for Bt1,400.