More than 10,000 people attended the unveiling at Bangkok Arena futsal stadium in Nong Chok district.
Prawit asked the public to join hands with Palang Pracharath to overcome political conflict with “love and understanding” to drive Thailand towards sustainable development.
"All Thais must unite to create peace and prosperity for the country," he said. "Once all Thais overcome conflict, we will be able to cope with poverty."
The party promised to tackle three urgent issues if elected. They were tackling debt burdens from businesses and individuals, offering financial aid and labour skills via the state welfare card, and boosting quality of life for people of all ages.
The party also unveiled its eight policies to boost Thailand's economic growth: