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Lego stops all advertising on social media for at least 30 days
WEDNESDAY, JULY 01, 2020
Lego will stop all advertising on social media for at least 30 days as Europe's biggest toymaker joins other companies in protesting against inadequate policing of hateful and misleading content on social networks.
Lego CEO undaunted by virus fear, sees 60% more China shops
THURSDAY, MARCH 05, 2020
The chief executive of Lego says the novel coronavirus only represents a short-term blow to China's economy that won't change the toymaker's expansion plans in its fastest growing market.
Lego sets its sights on a growing market: Stressed-out adults
THURSDAY, JANUARY 16, 2020
Elisabeth Briggs finds calm in clicking small, interlocking bricks together and turning piles of multicolored plastic into something recognizable.
Harley's Fat Boy joins Lego creator expert collection (with video)
WEDNESDAY, JULY 10, 2019
LEGO and Harley-Davidson now have something in common with the famed bike-maker's Fat Boy model joining the toy-maker's creator expert model collection.
LET’S GO, LEGO
THURSDAY, JANUARY 10, 2019
Visitors yesteday admire a stunning display of Lego installations at an event titled "Temple Fair and Traditional Thai Children Toys", as part of the "Siam Paragon World Play Ground 2019: Amazing Kids Day".
Lego’s Bricklive to visit Bangkok
MONDAY, MAY 21, 2018
Thai fans of Lego building blocks are in for a treat in July as BEC-Tero Entertainment brings the “Bricklive: Built for Lego Fans event to Bangkok.
Chinese artist's US$15,000 Lego artwork destroyed by little boy
SATURDAY, JUNE 04, 2016
NINGBO, CHINA - A Lego sculpture that took three days to build was smashed to pieces by a Chinese boy within an hour of it being put on display on Sunday (May 29).
How LEGO got hot ... again
TUESDAY, MARCH 25, 2014
It might be difficult to recall, what with a hit movie out and LEGO sales near an all-time high, but just a decade ago the company was on the brink, bleeding $1 million in cash a day and posting record deficits.
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