Bangkok’s riverside Royal Orchid Sheraton has announced a roadmap to meet wellness tourism trends within two years, in time to mark its 40th anniversary.
CEO Wittawat Wipakul said the property would prioritise wellness and health services – including exercise, nutrition therapy, preventive healthcare and rehabilitation – under its new "WELLeisureTM Hotel" guideline.
The move aims to draw tourists focused on holidays and health, he said.
Royal Orchid Sheraton also plans to lure visitors with the city’s largest riverside rooftop bar, commanding unparalleled views over Bangkok and the Chao Phraya.
Meanwhile, for its restaurant refurbishment, inspiration is being drawn from the hotel’s location at what was once the residence of Captain John Bush – an English mariner who served Siam during the reign of King Rama IV.
The riverside restaurant is a popular viewpoint for the spectacular firework displays at IconSiam on the opposite side of the Chao Phraya.