Commitment to consumer well-being, sustainability vital to Osotspa’s success: CEO
The CEO of multiple award-winning consumer goods maker Osotspa says the recipe for the company’s success has three key ingredients: an unparalleled commitment to the well-being of consumers and outstanding products
“And don’t forget sustainability,” Osotspa CEO Wannipa Bhakdibutr added, explaining that it was at the core of the company’s business model and had positive economic, social and environmental impacts.
She said the company’s employees were proud that Osotspa was awarded the Thailand Corporate Excellence Award 2022 for marketing excellence by the Thailand Management Association (TMA), in concert with Chulalongkorn University’s Sasin School of Management.
Two of its flagship products – M-150 and C-VITT – were selected as The Most Powerful Brands of Thailand 2022 for the energy and functional drink categories, respectively, Wannipa said.
Osotspa was also honoured in the Thailand Digital Transformation Award 2022’s Operation Transform Thailand category for its ability to adapt to technology. Moreover, it received the bronze prize in Genba Kaizen Award 2022 for effectively applying the Kaizen principles in management and production, Wannipa added.
She said the company was proud to have been selected as one of the Best Companies to Work for in Asia for two consecutive years, explaining that Osotspa promotes hybrid and flexible working, providing employees with flexible working hours and allowing them to design their workplaces.
“Ensuring a good working environment enhances life and makes good business sense,” Wannipa said.
Since Osotspa prioritises the environment, social and governance framework within its busines model, the company was included in the Thailand Sustainability Investment list last year, while the Institute of Directors Corporate Governance Report of Thai Listed Companies named Osotspa an excellent firm in 2022.
The company was also awarded Asean Asset Class PLCs in the 2021 Asean Corporate Governance Scorecard, Wannipa noted.
Osotspa’s commitment to reducing harmful environmental impacts, and enhancing the quality of life of its employees and communities, has made it a role model. This extends to its support for people with disabilities. Both the Security and Exchange Commission and the Social Development and Human Security Ministry have praised the company.
The awards are a sign that the company has been tenacious in developing successful new products while improving the quality of life, Wannipa explained.
