SCB services on track to keep pace with changing business environment
SCB is moving closer to realising its vision of becoming the most admired bank in Thailand by redesigning branches to accommodate the changing business environment and increasing customer satisfaction in all business segments.
SCB launched its new business branch pilot project on Lat Phrao Soi 59 for mid-sized Small and medium enterprises (SMEs) and small SME customers.
The branch has also installed automated cheque-deposit machines that can accept up to 30 cheques per deposit, an innovative service available for the first time in Thailand.
Apart from redesigning branches, SCB will this year will continue to facilitate the migration of customers to online transactions.
In the past three years, online transactions in the banking industry have grown on average by 30 per cent, while branch transactions have dropped 5 per cent per annum.
SCB expects transactions at branches in the next 3-5 years, will go down by 40-50 per cent. More self-service machines will be in place to keep pace with the changing business landscape and satisfy clients.
