The Pulse of Tradition festival to share a love of Thai culture and lifestyle to Hanoi

THURSDAY, MARCH 27, 2025
The Pulse of Tradition festival to share a love of Thai culture and lifestyle to Hanoi

The Royal Thai Embassy will showcase a whole host of all who admire Thailand's lifestyle and customs through a festival in Hanoi this week.

The Royal Thai Embassy will present a whole host of delights about Thailand's lifestyle and customs through a festival in Hanoi this week.

The 'Thai Festival: The Pulse of Tradition' will be open at the Imperial Citadel of Thang Long from 3-9 pm on March 28 and from 10 am to 9 pm over the weekend of March 29-30.

The event will offer a space filled with Thai culture, food, handicrafts and a special outdoor screening of famed Thai films. The exhibition will include over 50 booths displaying creative Thai designs and health and beauty products.

The Pulse of Tradition festival to share a love of Thai culture and lifestyle to Hanoi

This year, Hanoi was chosen as one of the six metropolitan cities around the world to host the Thai Festival.

This event aims to showcase the potentials of the creative economy of Thailand, while promoting people-to-people connections through culture, tourism and the arts.

Throughout the three-day festival, which is free to enter, Ha Noi residents and Vietnamese friends will have the opportunity to explore a cultural space that blends modern and traditional Thailand through many exciting activities.

The Pulse of Tradition festival to share a love of Thai culture and lifestyle to Hanoi

In addition to the workshops and tastings, there will be a performance on stage, including the traditional dances from various regions of Thailand and a mini-concert of SISMA, a female T-Pop band. These shows will serve as a bridge between tradition and originality, allowing spectators to experience unique blends of culture in the heart of the capital.

A special highlight of the festival is the demonstration of Loy Krathong through a digital platform, and the famed Songkran water Festival, one of the most vibrant and unique festivals in Asia, recognised by UNESCO.

The Pulse of Tradition festival to share a love of Thai culture and lifestyle to Hanoi

The public will also have the opportunity to try traditional Thai costumes during the event and also get a chance to win big prizes, such as plane tickets to Thailand, by taking part in a daily raffle.

The films being shown will be Love Destiny the Movie which is being shown at the Imperial Citadel, on the big screen at 6pm on March 29. The Thai period film, a romantic comedy, will transport the audience back in time on a journey where a couple try to rediscover long-lost love.

The next day, movie buffs will get to enjoy a thriller comedy, 404 Run Run, also beginning at 6 pm, with a surprise visit by lead actor Ter Chantavit Dhanasevi, who will be giving interviews from 3-6 pm.

With the theme The Pulse of Tradition, the Thai Festival in Ha Noi will bring a new spirit, affirming that 'Thailand's Creative Economy' is a symbol of unique creativity, nurtured from a long-standing cultural heritage, while keeping pace with global trends. 

Viet Nam News

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